
Marketing a book is quite good fun, I see Anita here and I placed her book on my blog and young Mr Gortner's too.
What I do is to optimise the keywords and anchor text so that natural search terms like 'Judge George Jeffreys' 'The Bloody Assize' and 'The Monmouth Rebellion' are now featuring my book on the first two pages of Google.
Anita gets loads of searches, so I hope that she is seeing more sales of her novels. We both write about the same period.
What I am just starting to do is to feature Sabatini's character Captain Blood (Sabatini Foundation are aware, or should be. Contact is difficult) Warner Bros are making a remake of Captain Blood to go up against Jack Sparrow. So I'm finding that aspect exciting. There was actually a guy named Doctor Peter Blood around in 1685, but the fictional character was based on Henry Morgan. Which is weird because he died before James Scott attempted the invasion.